The creation of new companies is possible thanks to entrepreneurs. The growth of entrepreneurship has been remarkable in the last decade: a business idea is carried out as a viable employment alternative with a promising future. In this sense, the Startup model is in high demand and is becoming more and more popular at a […]
Company owners often rely solely on Google traffic to attract new customers without realising that algorithms change. To avoid being penalised by Google, businesses must know what works in SEO and also what is unacceptable. Statistics show that 93% of any online experience starts with a search engine, while 97% of page-one results have a […]
Digital screens are a great marketing tool, but many businesses don’t use them to their full capacity. That’s why it is of paramount importance to employ a strategy. Research has indicated that 8 out of 10 customers enter a shop because a digital sign has caught their attention and it is also well-documented that this […]
